Design Showcase
Evergreen Oasis Stationary
Developing a branded stationery system for the Evergreen Oasis brand concept: unifying logo, color palette and typography across key touchpoints. This was created as part of a class assignment for Graphic Design I.
Project Scope
To extend the branding for the Evergreen Oasis brand concept by creating a stationary mailing set. I designed business cards, letterheads, envelopes, and mailers, ensuring visual consistency with the brand’s established logo, color palette, and typography. The goal was to create a consistent, professional set of print materials that communicated the brand identity clearly.
Scope
Brand Expansion
Business Card
Mailing Set
Logo design from previous project. This was then developed further into stationary during this process
Brand Industry and Content
A plant nursery that offers plants and training for a sustainable way to garden and connect with nature.
Client Vision
To create a brand and space where people can connect with nature and find inspiration for their own sanctuaries.
I first created a moodboard along with notes/critiques on the included images. This set a direction for what I wanted my stationary to look like.
After the moodboard, I created multiple groups of sketches to test out different layout and element ideas. The strongest one then got developed into the final designs.
Final Design
Comp check halfway through designing